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21,000sf of Beer, Food & Games Slated for North City in San Marcos

Urge Gastropub & Mason Ale Works create a urban playground

Renderings courtesy of R&R Construction and Safdie Rabines Architects
Renderings courtesy of R&R Construction and Safdie Rabines Architects

Dropping a huge new venture in North County are Urge Gastropub and Mason Ale Works, who will expand upon their first restaurant and brewery collaboration which opened early this year in Oceanside. Their next massive brewery restaurant, housed in a converted 21,000-square-foot warehouse, will hold the third location of Urge Gastropub and feature an enlarged 15-barrel brewhouse for Mason Ale Works. With seating for 450, the space will also include eight tournament-approved boutique bowling lanes, an event space for large parties, and outdoor games including bocce ball and Giant Jenga.

It will land at North City, San Marcos' new 200-acre residential and commercial hub developed by Urban Villages San Marcos, LLC, whose mixed-use student housing project, The QUAD, recently won an Orchid award for architecture. The Urge Gastropub and Mason Ale Works project will be a centerpiece of Block C at North City, a 213,000-square-foot community of 197 residences located above and around a large outdoor plaza. It's one of several food and drink options headed to the development, which was represented by Michael Burton of Cushman & Wakefield’s Urban Strategies Group.

block c

The partners behind the brewery restaurant — brothers Zak and Nate Higson and Grant Tondro — also operate Rancho Bernardo's Brothers Provisions gourmet deli and bottle shop under their 3LB, or 3 Local Brothers, brand. Their North City wonderland, due in March 2017, will brew approximately 5000 barrels annually and house a new barrel-aging program. The restaurant will feature 30 rotating taps of local brews and 10 house beers, plus a menu made up of Urge favorites and new dishes.

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