Societe Brewing Expands Hours; Alchemy @ Whole Foods

KEARNY MESA— Your lunch hour just got so much better. Societe Brewing Co. announced on Twitter that they've bumped up their weekday tasting room hours and will now be open at noon every day. To celebrate, they're offering $1 off all pours from noon to 2 p.m., Monday through Thursday, for the entire month of April. [Twitter]

SOUTH PARK— Alchemy Restaurant has launched a new partnership with all San Diego County Whole Foods Markets; Alchemy's gluten-free quinoa hush puppies (black quinoa, potato starch, chick pea flour, chives and spices}, melitzana salata, (grilled eggplant, feta cheese, red onion, lemon, parsley and spices) and vegan kimchee (local baby bok choy, ginger, garlic, apple, pear, tamari and spices) will now be offered in the markets' prepared and specialty foods departments and the restaurant's staff will be conducting in-store demos throughout the month of April. [EaterWire]

HILLCREST— Starting this Sunday, the Hillcrest farmer's market is growing. The San Diego Uptown News reports that the market's organizers will be adding approximately 50 vendor spaces, increasing the market's footprint by 30%. Free parking will now be available at the San Diego Unified School District from 9 a.m. to 2 p.m. , with a shuttle that'll run people from the lot to the market. [SDUptownNews]